Exhibition stand for the Otto Krahn Group at the Fakuma trade fair 2023 in Ludwigshafen. The lounge forms the central element of the stand, serving as a shared space in which the Mocom, Krahn Ceramics, and Albis brands are presented. Each brand is articulated through its own distinct design and communication concept, while remaining part of a cohesive overall spatial framework.

A key focus was placed on product presentation. Custom-designed exhibition furniture was developed to showcase the materials and applications in an engaging and tactile way.

I was responsible for the overall creative direction, concept development, and visualization. The communicative content was provided by the respective companies, and the structural realization was carried out by the trade fair and shop builder Zeissig from Hanover.

Agency: Double Q GmbH

Communication Design: Otto Krahn Group

Excecution Planning and Production: ZEISSIG GmbH & Co. KG